In this episode, we learn how to use Facebook Live videos to create familiarity between your fitness studio and potential members. Our guest is Billy Gene Shaw, owner of Billy Gene is Marketing in San Diego, CA.

We filmed this episode at the Billy Gene is Marketing offices. Billy has spent thousands of dollars outfitting his office with a ton of cameras and video equipment, turning his marketing company into a Facebook-hosted live reality show.

What You’ll Learn

  • How to use live video to get personal with your potential customers
  • How familiarity encourages people to buy
  • What equipment you need to stream multiple live feeds
  • Why it’s important to be authentic in live videos

What We Mention in This Episode

Thanks so much for watching this episode! Remember to tune in next week when we learn how to grow your fitness studio like a boss. And if you missed last week’s episode, you can catch it here.

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