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In this episode, I’m with Mr. Erik Charles Russell, the international best selling author of The Art of Selling Memberships. Erik, a successful fitness studio owner with 20+ years of experience selling memberships, has helped hundreds of fitness professionals improve their sales numbers.

He’s now a highly sought after membership sales consultant in the fitness industry, and today, we sit down to discuss how he’s helping studios get more members through his simple, but highly effective sales process.

What You’ll Learn

  • A proven sales process to close over 70% of your leads 
  • The 4 objections every lead has and how to overcome them
  • What to say to prospects after the workout that gets them to convert
  • Strategies for increasing prospect show up rate
  • How to present membership options 
  • The script for closing more paid in full memberships
  • How to leverage the fact that prospects buy with emotion not logic
  • And tons more!

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